Privacy Notice
Effective Date: November 8, 2026
Created2Catapult LLC ("Created2Catapult," "we," "our," or "us") respects your privacy.
This Privacy Notice explains how information is collected, used, and handled when you visit thembaeffect.com or choose to receive communications about The MBA Effect™.
This notice applies to thembaeffect.com. The separate digital experience platform at lifeinalignment.thembaeffect.com may have its own Privacy Notice.
1. Information You Choose to Provide
When you join the Stay Connected email list, we collect:
- Your email address.
- Your first and last name.
- The categories of opportunities or experiences that interest you, if selected.
- The date you joined and the version of the consent statement you agreed to.
When you contact us by email, we receive the information you include in your message.
You are not required to join Stay Connected to access the publicly available website or use Life in Alignment.
2. How We Use Your Information
We use the information you provide to:
- Send communications you have requested.
- Share invitations to group coaching conversations and curated experiences.
- Announce new digital experiences and related opportunities.
- Respond to inquiries.
- Honor requests to be removed from the list.
- Protect the website and its communications from misuse.
We do not automatically add website visitors, digital experience participants, or social media contacts to the email list.
3. Consent and Removal
Stay Connected uses an explicit consent checkbox that is not preselected.
You can ask to be removed from the list at any time by emailing hello@created2catapult.com. Each email we send also explains how to be removed. We will remove your information within a reasonable time after your request.
4. How Your Information Is Stored
Stay Connected information is stored in a private database that is part of the website's hosting platform, Lovable. Only Created2Catapult can view or export it.
We do not use a separate email marketing service. Emails about The MBA Effect™ are sent by Created2Catapult from its own business email account.
5. Website Hosting and Technical Information
Like most websites, thembaeffect.com may involve technical processing of information necessary to deliver pages, maintain security, and troubleshoot problems.
Depending on the hosting configuration, this may include IP addresses, browser information, device information, request times, and error logs.
This technical processing is handled by our hosting platform and its infrastructure providers for operating and securing the website. We do not combine it with Stay Connected information or use it to identify visitors.
6. Cookies and Analytics
The website does not use advertising trackers or third-party analytics.
If cookies or similar technologies are necessary for website functionality, their use is limited to those purposes.
If analytics, embedded videos, or additional tracking services are introduced, this Privacy Notice will be updated and any required consent controls will be implemented before those services are activated.
7. Sharing of Information
We do not sell personal information collected through Stay Connected.
We may share information with service providers that help operate the website or deliver requested communications, subject to appropriate contractual and security protections.
We may also disclose information when required by law or when reasonably necessary to protect legal rights, security, or the integrity of our services.
8. Data Retention
We keep Stay Connected information until you ask to be removed or we stop maintaining the list.
If you ask to be removed, we may keep your email address on a simple do-not-contact note so we do not add you again by mistake.
Inquiries and technical records are retained only as reasonably necessary for their purposes, subject to applicable requirements.
9. Your Choices and Privacy Rights
You may ask to be removed from the list at any time.
You may request access to, correction of, or deletion of personal information we maintain about you, subject to applicable law and necessary retention requirements.
Depending on where you live, additional privacy rights may apply.
To make a request, email hello@created2catapult.com.
We may need to verify your identity before responding.
10. Information Security
We use reasonable administrative and technical safeguards appropriate to the information we process.
However, no method of electronic transmission or storage can be guaranteed completely secure.
11. Children's Privacy
The website and its related offerings are intended for adults.
We do not knowingly solicit personal information from children under 13 through the Stay Connected form.
If you believe a child has provided personal information, please contact us so the matter can be reviewed.
12. External Links
Our website may link to independently operated websites.
Their privacy practices are governed by their own notices, not this one.
13. Changes to This Privacy Notice
We may revise this Privacy Notice when our services, technology, or legal obligations change.
Updates will be posted on this page with a revised effective date.
14. Contact
For privacy questions or requests:
Created2Catapult LLC504 Fair Street, SW
Atlanta, GA 30313
hello@created2catapult.com
